Pinup Girl Clothing was founded in 1997 by Laura Byrnes, Head Creative/Designer, and is an LA-based, female-owned company. A photographer for over 30 years, Laura worked with musicians and artists before moving into dressmaking. What began as a means to make clothing for herself and her daughter turned into a movement. Laura created a real-world version of what she had seen on vintage pinup ephemera,
essentially creating a style, Pinup, specializing in vintage-inspired clothing. Sustainability was buint into the apparel from the start, as Laura focused her attention towards fit, quality, and classic style; ultimately creating pieces that retain their value and rarely end up in landfills.

Laura takes her own mission of body positivity and inclusivity, the hallmarks of Pinup Girl Clothing, and applies it very broadly. It is the embodiment of everything that she’s believed in and stood for as a designer and as a woman.

Pinupgirlclothing.com was the first company to do more than pay lip service to the idea that beauty is not a size, shape, color, gender, ability or age, and regularly features models from size Extra Small to 4X to showcase their designs. “We believe that all women deserve the right to look and feel beautiful,” explains Byrnes. “Our clothing is made to empower women, allowing them to the best versions of themselves."